ABOUT ME


Hello,

I'm a Motion Graphics and Digital Designer specialising in visual storytelling, animation, and digital design.

With expertise in concept development and multimedia production, I excel in delivering high-quality content in fast-paced broadcast and client-driven environments.

Skilled in managing projects end-to-end and collaborating with editorial teams to create engaging visuals for digital, social media, and broadcast platforms.

SKILLS


Motion Graphics & Animation: Experienced in creating engaging motion graphics for broadcast, social media, and digital campaigns.
Design & Layout Proficiency: Expertise in typography, design, and layout for a cohesive and impactful visual style.
Software Proficiency: Advanced in Adobe Creative Suite (After Effects, Photoshop, Illustrator, Premiere), VizRT (VizArtist, VizWorld).
Broadcast standards and regulations expertise.
Project Management: Skilled in managing multiple projects simultaneously, with the ability to meet tight deadlines.
Creative Collaboration: Proven ability to collaborate with cross-functional teams, including designers, copywriters, photographers, and developers to produce cohesive visual solutions.
Storyboarding & Conceptualisation: Strong ability to develop concepts and storyboards from briefs to final execution.

EXPERIENCE


September 2018 – October 2024     London, UK
Freelance Motion/Graphic Designer
Al Jazeera Media Network
Designed and produced bespoke on-screen information graphics, motion graphics and infographics (Adobe Creative Suite, Viz Artist, Viz World).
Designed bespoke motion graphics for programmes such as The Listening Post, Generation Sport and The big Picture.
Designed, developed and maintained teasers, promos and print material.
Developed creative solutions and storyboards, applying ideas for programmes packages and animation.
Coordinate with producers and directors to develop required graphics.
Ensure compliance with Al Jazeera brand identity guidelines.

September 2017 – December 2018     London, UK
Freelance Digital Designer
Created static and animated banner ads to support digital marketing campaigns, ensuring brand consistency, optimising designs for engagement.
Produced and delivered Rich Media video banners.
Produced HTML5-based interactive banners, enabling dynamic, engaging user experiences.
Produced digital campaigns for BT, The AA, Irish Ferries.
March 2013 – September 2017     London, UK
Digital Designer/Developper
Splash Worldwide
Designed and developed HTML banner ads for digital platforms, optimising visuals for various screen sizes, resolutions, and display environments.
Created motion graphics for web and digital outdoor placements, ensuring high-quality, impactful designs for both digital and outdoor spaces.
Developed video content for YouTube to support marketing campaigns and boost brand awareness and engagement.
Adapted banner designs across multiple languages and regions, adjusting layouts, fonts and visuals for optimal readability and cultural relevance.
Developed print-ready assets using InDesign, preparing and retouching materials to ensure high-quality output and support the print team.
Created digital and social media content for major brands including Adidas, Nike, Norwegian Air, Rimmel, Suzuki, Calvin Klein, Cartier, Van Cleef & Arpels.

December 2011 – February 2013     London, UK
Freelance Digital Designer
Albion
Designed and produced creative digital designs for high-profile clients.
Developed digital assets and motion graphics for various ad formats and sizes for outdoor digital screens, desktop, and mobile applications, maintaining brand consistency and clarity across all platforms.
Executed end-to-end design of ad creatives, from concept development and storyboarding through to final delivery, aligning with agency and client timelines.
Worked closely with account managers, copywriters and developers.
Produced digital campaigns for Absolute Radio, Air New Zealand, Epson, Skype and giffgaff.

CLIENTS


  • Al Jazeera
  • Adidas
  • Suzuki
  • Nike
  • UNIVERSAL
  • Lexus
  • The AA
  • Paramount
  • Rimmel London
  • Calvin Klein
  • Norwegian
  • Van Cleef & Arpels